Posted by Gary Schwitzer in Uncategorized
Why would a local TV station even do this story? A local entrepeneur makes claims about a chewing gum to improve male sexual function.
Why would WTVJ in Miami devote time to this?
Because it’s about sex.
It’s an easy story.
And what pick up! The same story has now been picked up by the South Florida Sun Sentinel, KING-TV in Seattle, MSNBC.com and many other news organizations across the country.
The entrepeneur couldn’t buy the kind of free advertising these “news” stories have just given him.
Visit msnbc.com for breaking news, world news, and news about the economy
Disclaimer: I welcome comments but will delete those with any kind of product pitch, profanity, personal attacks or those from anyone who doesn’t list what appears to be an actual e-mail address. I will also end any thread of comments that are repetitive. Because I moderate comments, I can’t keep reacting to repeatedly inaccurate or unsubstantiated claims. We don't give medical advice so we won't respond to questions asking for it.
Treatment for advanced ovarian tumors may lengthen survival, but questions still remain, despite the story’s emphasis on “promising” and “new hope.”
As with the HealthDay story on this research that we reviewed, readers of this story get a good dose of caveats and cautions along with the suggestions that electrical brain stimulation might someday “have implications” for treatment of Alzheimer’s disease.
The readers of this story and the other one we reviewed by Reuters are likely to understand that electrical brain stimulation could have some memory effects, but it’s a long way from becoming a treatment for Alzheimer’s disease.
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Barbara Glickstein posted on January 29, 2010 at 9:06 am
I was going to retweet your post re this this but stopped myself. Dont’ want to add to the madness and (yikes!) create a social media campaign for them. I would be adding to their viral (and sick) campaign. I stopped by here to share this.
Barbara Glickstein