Category: Business of health


“A reality check on the banal puffery” of hospital website marketing

4 6/1/2013

“Here they go again” – 3 new proton beam facilities w/in 40 miles in DC-Baltimore


Doc complains, gets “misleading” bus ads promoting screening banned


BMJ blogger: new cars for orthopedic surgeons and petomania still not an Olympic sport

4 5/3/2013

Knee replacement surgery isn’t like peeling an apple; things young prospective patients should know

2 5/2/2013

Hooters, Surgery Tweeters, Media Manipulators – a marketing roundup


Cyberknife ads – one example of increasing excess of hospital marketing


Troublesome ethical issues in TV news personality targeting high school sports for cancer fundraising

6 12/26/2012

3rd annual year-ender on health care PR crap we receive

2 12/14/2012

New word of the week: 23andMe aims to valorize your spit