Olympian Apolo Anton Ohno is a marketable commodity. And drug company Teva Pharmaceuticals is riding those fast blades for all it can. And media love reporting on how Ohno is now the “national face” of the exercise-induced brochospasm campaign sponsored by Teva, which gives the condition the acronym label of EIB. Acronyms are hot in [...]
Dr. Laura Berman, self-proclaimed “star” of “In The Bedroom with Dr. Laura Berman,” was allowed to post this on the Chicago Sun-Times website regarding Movember and mustaches and prostate cancer: “Men greatly underestimate their risk of prostate cancer. Even though one in 6 men will be diagnosed with prostate cancer in their lifetime, almost two-thirds [...]
Two weeks ago today we posted some concerns that have been raised about the Movember campaign. Update: A friend who lives in Manhattan sent me an email he’d received: Come join us as our chefs Jarett Broddie and Jair Solis face off with Jay Silva of Boston in a battle of food, brawn, and moustaches. [...]
This story focuses on a family that may have a rare genetic mutation that increases their risk of heart disease. Unfortunately, the “rare” part wasn’t mentioned until 1,600 words into this 2,100 word story.
While this story adequately addressed 7 of our 10 criteria, the 3 on which it missed were significant omissions, yet could have been easily addressed.
Solid medical conference reporting, with many expert interviews and good context provided. Goes far beyond the conference presentation itself.
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