Category: health care marketing

11/14/2017

News release writers love our pre-publication review service. Help us spread the word

1 10/31/2017

Industry gifts to doctors are linked to their prescribing … and you

10/18/2017

Sponsored content: Boston Globe + Pfizer = News? Really?

8/8/2017

Stem cell hype: Join the conversation

7/19/2017

Stem cell ads: Promise much, deliver little

7/5/2017

A newspaper’s murky partnership with a regional oncology center: boosting revenue but misleading readers

1 5/11/2017

Why we should all be wary when PR machines promote phase 2 studies

3 4/10/2017

FDA approves 23andMe’s at-home DNA test, but bathroom scale may work just as well for predicting health

4 4/3/2017

‘Fake breakthrough, fake news:’ One physician-researcher’s takeaway on news coverage of MS drug Ocrevus

5 9/8/2016

Cancer Miracle Mongering by City of Hope