Health News Review
  • May 3 2013

    States go after pharma for deceptive marketing

    Since we’ve been on a medical marketing kick this week, let’s catch up to what The Wall Street Journal reported last week: “Authorities in some U.S. states have become more aggressive in accusing drug makers of deceptive marketing, widening the potential liability for an industry that has shelled out billions of dollars to settle investigations [...]

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  • May 2 2013

    Marketing marriage made in heaven (?) – medical center & mall & surgical robots

    In December of 2011 I wrote about about New Jersey’s Saint Barnabas medical center promoting its robotic surgery system to holiday shoppers at a New Jersey shopping mall. Then, in December of 2012, I wrote about the mall marketing trend spreading to places around the country. Now, the New Jersey medical center gets more publicity by [...]

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  • May 2 2013

    Hooters, Surgery Tweeters, Media Manipulators – a marketing roundup

    Novartis and Hooters Is it a kickback to get doctors to prescribe certain drugs? Or is it truly an educational meeting for doctors – that happens to be held at places like Hooters across the country? Read the Wall Street Journal’s story from last week, “U.S. Accuses Novartis of Kickbacks.” It’s about a civil fraud [...]

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  • Apr 30 2013

    The allure of “Michelle Obama Arms” – Lifting the hype bar on upper arm lift surgery

    Fact:  the US spends a far greater percentage of the Gross Domestic Product on health care than any other country on earth. Suggestion:  trends like the following, and news stories about these trends, may be a big reason why. Caution: You need to sit through a 15-second commercial before seeing the news video, which, itself [...]

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  • Apr 4 2013

    TIME, TIME Warner ethical questions raised in cancer coverage

    Last week we posted Seth Mnookin’s criticism of TIME magazine’s cover story, “How to Cure Cancer.” We didn’t, at first, comment on Paul Raeburn’s analysis on the Knight Science Journalism Tracker, “TIME magazine wins the war on cancer!” But now Raeburn is back with a new angle, writing that “TIME violates industry advertising guidelines in [...]

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  • Apr 4 2013

    Drug marketing blamed for increase in ADHD diagnoses

    A Minneapolis-area psychiatrist, Charles Dean, published an opinion piece in the Star Tribune, “Rise in ADHD cases is due to marketing.“ It appeared adjacent to the Strib’s republishing of the NYT op-ed piece, “Diagnosis:  Human,” by Ted Gup – that we blogged about yesterday. Dr. Dean writes: “The 53 percent increase in the diagnosis of [...]

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  • Mar 26 2013

    Robotic surgery safety/marketing concerns in Boston Globe & NY Times stories

    The Boston Globe reports that: Reports of complications from robot-assisted surgery are rising, according to Massachusetts health officials who sent hospitals an “advisory” letter last week alerting them about their safety concerns. In some cases, it appears that doctors have used the aggressively marketed robots to perform hysterectomies and colorectal operations that were too complex [...]

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  • Feb 11 2013

    Oh No! No disclosure of Ohno drug company payment

    Olympian Apolo Anton Ohno is a marketable commodity. And drug company Teva Pharmaceuticals is riding those fast blades for all it can. And media love reporting on how Ohno is now the “national face” of the exercise-induced brochospasm campaign sponsored by Teva, which gives the condition the acronym label of EIB. Acronyms are hot in [...]

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  • Feb 7 2013

    How the same “independent” sources pop up in competing stories – or, is this the scientific embargo version of insider trading?

    Just a few weeks ago, HealthNewsReview.org analyzed several stories on a study of berries and women’s heart health. In our review of a HealthDay story, we noted: The story quotes two independent experts, preventive cardiologist Dr. Suzanne Steinbaum and nutritionist Dana Greene. We wish that the experts were quoted on a more analytical view of [...]

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  • Jan 14 2013

    Colonoscopy, conflicts of interest, and cautionary tales

    Dr. Michael Kirsch, who claims that “when I’m not writing, I’m performing colonoscopies, has published a blog post, “Is Colonoscopy the Best Colon Cancer Screening Test?” It’s an excellent piece, which I encourage you to read in its entirety.  It touches on medical conflicts of interest, comparative effectiveness research, the medical arms race, medical marketing [...]

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