Category: health care marketing

4 5/3/2013

Knee replacement surgery isn’t like peeling an apple; things young prospective patients should know


States go after pharma for deceptive marketing


Marketing marriage made in heaven (?) – medical center & mall & surgical robots

2 5/2/2013

Hooters, Surgery Tweeters, Media Manipulators – a marketing roundup


The allure of “Michelle Obama Arms” – Lifting the hype bar on upper arm lift surgery


TIME, TIME Warner ethical questions raised in cancer coverage

8 4/4/2013

Drug marketing blamed for increase in ADHD diagnoses


Robotic surgery safety/marketing concerns in Boston Globe & NY Times stories


Oh No! No disclosure of Ohno drug company payment

2 2/7/2013

How the same “independent” sources pop up in competing stories – or, is this the scientific embargo version of insider trading?