Category: health care marketing

5/14/2013

News story shines light on hospitals promoting questionable screenings

5/7/2013

Real time or hospital time? Analyzing ER wait time claims

4 5/3/2013

Knee replacement surgery isn’t like peeling an apple; things young prospective patients should know

5/3/2013

States go after pharma for deceptive marketing

5/2/2013

Marketing marriage made in heaven (?) – medical center & mall & surgical robots

2 5/2/2013

Hooters, Surgery Tweeters, Media Manipulators – a marketing roundup

4/30/2013

The allure of “Michelle Obama Arms” – Lifting the hype bar on upper arm lift surgery

4/4/2013

TIME, TIME Warner ethical questions raised in cancer coverage

8 4/4/2013

Drug marketing blamed for increase in ADHD diagnoses

3/26/2013

Robotic surgery safety/marketing concerns in Boston Globe & NY Times stories