The South Dakota resident who sent me the following video clip wrote, simply, “Just…wow.”
Keloland News Healthbeat reporter Kelli Grant is taking you to an appointment every man over 50 should schedule with their doctor.
That’s an editorial/advocacy stance not backed up by evidence-based guidelines from many major medical and heatlh care organizations. And news stories aren’t supposed to do that.
TV news prostate cancer awareness month promotions apparently try to do good.
But they miss the mark when they fail to tell men that The American Cancer Society, for example, does not support routine testing for prostate cancer at this time.
The “every man should” message discourages complete, balanced, informed decision-making. There shouldn’t be an “every man should” message just as there shouldn’t be an “every man shouldn’t” message.
If TV can’t take the time to explain these issues more completely, they shouldn’t cover them at all.
Opinions on other issues in news, journals, PR, advertising, marketing
Monday at #ADA2021, an infectious disease epidemiologist, a journalist, and a researcher shared perspectives on communication of risk in the era of COVID-19: http://ow.ly/ROfR30rMeE7 @AstleyCM @garyschwitzer @berthahidalgo @ADA_DiabetesPro
Shoutouts to @susan_bewley @drkevinknopf @MichaelBaum11 in this call for more than fawning coverage from press releases for these kinds of stories.
Also, linked history inside goes back 5 years just on Grail apparently trying to become Holy Grail. https://twitter.com/garyschwitzer/status/1408849696416841731
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