Perfect smile, perfect skin, perfect hair – that’s what the headlines promote on the CBS Early Show website today. So if you have fine lines, wrinkles, eye dark circles, acne, age spots – CBS tells you that “All can be easily treated to enhance your overall look in the new year, prevent signs of aging for the long-term, and increase your self-esteem.”
It’s ironic that lower on the same page is a video story on “Costs of Healthcare: Five Tips To Save You Money.” One of those tips could have been: don’t fall prey to all the CBS Early Show stories that would make you think you’re imperfect, abnormal and NEED expensive treatment for things that are actually normal variations of life and health.
Opinions on other issues in news, journals, PR, advertising, marketing
Following a shift in journalism’s business model, a diverse ecosystem of publications, many covering science, has sprung up online. This has made it more difficult to sort out what qualifies as journalism, what doesn’t, and whether the public even cares.
https://t.co/qO2a27FiSe
Researchers and journalists do the public a grave disservice when they spin health study results to make them appear safer or more effective than warranted, says @HealthNewsRevu founder @garyschwitzer https://t.co/QIKsRbP6Ed
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Caroline (SpeakHealth.org)
January 11, 2010 at 12:12 pmVery astute observation!
Once a friend of mine dreamily suggested that “wouldn’t it be great if our ideals of beauty were based on health realities?” That was during a discussion of the ‘heroine chic’ craze, but i find I tend to get wistful while reading/watching beauty tips as well…
~c
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