The Project for Excellence in Journalism has published an analysis of news covergae of the health care reform debate from June 2009 through March 2010. If you care about such stuff as much as we do, you should read the full report. But here’s a key excerpt from their conclusion:
“No one lavished more attention on the subject than the talk show hosts, who spend much of their time engaging in ideological warfare. And the terms that resonated in the media narrative, perhaps most notably “death panels,” were those that packed a polarizing punch.
All of which raises the question of the extent to which the media shed light versus heat when it came to health care reform. Certainly, many outlets did good work covering the numerous layers of the complex issue. But it’s also true that the public seemed consistently confused by the health care debate and had a difficult time sorting out fact from fiction.
That was by no means entirely attributable to the media. But to the extent that the health care experience may shape the rest of the Obama presidency, it may also offer lessons for the journalists who cover it as they navigate in a changing media world.”
Care to nominate your favorite (least fave?) polarizer on this topic? Do so in the comments area.
Opinions on other issues in news, journals, PR, advertising, marketing
We’ve written about the hype of liquid biopsies for years (see link in comment below). And now this…. https://www.statnews.com/2022/01/12/medicare-shouldnt-cover-liquid-biopsies-early-cancer-detection/
Case counts still matter. “(There) are stories that may not be told adequately if only hospitalizations and deaths are emphasized.” @garyschwitzer interviewed by @dbauder of @AP. https://apnews.com/article/omicron-changing-news-outlets-covid-data-da9272f7c4c8a109c3bfb56bed9e9c76
My friend Gary @garyschwitzer wrote to his city council representative in a Minnesota town about a Viva Las Vegas event scheduled for January.
The response he got seems to perfectly capture where we are now.
https://www.healthnewsreview.org/2021/12/2021-ends-with-covid-craziness-in-sports-and-politics/
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