See Dr. Susan Love’s column, “Wishful Thinking and Breast Cancer” – a breast cancer awareness month gem. Excerpt:
“All too often, when it comes to breast cancer, we seem to get caught up in wishful thinking and forget about science.
We use wishful thinking when it comes to breast cancer screening guidelines. We get angry at the experts who tell us studies show that mammography is less beneficial for women in their 40s. We focus on the idea that if only every woman had regular mammograms every cancer would be found early and cured.
This ignores the biology of breast cancer, which tells us that there are at least five or six different kinds of breast cancer that grow at different rates. Some are slow enough to be found early by mammography, but others are too fast growing or fast spreading to be “caught” at the exact right time. Instead of arguing about screening guidelines, we need to face the science squarely and focus on prevention, so that we can learn how to avoid cancer in the first place.”
Opinions on other issues in news, journals, PR, advertising, marketing
A week like this should teach you how/what to ignore: #COVID19 news & PR about studies in monkeys & mice...about studies of dishonesty & BMI…and about rating attractiveness of women with endometriosis!!! https://www.healthnewsreview.org/2020/08/crazy-week-of-pr-news-on-studies-should-teach-us-how-what-to-ignore/
“to project certainty where it simply does not exist is communication malpractice at a time like this and with a public health issue like this.” @garyschwitzer on @ContentScience https://review.content-science.com/covering-covid-19-vaccine-news-part-two-from-the-publisher-of-health-news-review/
In case you weren't aware: Prestigious journalism organizations and outlets take money from pharma, @garyschwitzer https://www.healthnewsreview.org/2020/08/drug-company-influence-on-journalism/#.XyrYGZeNvXA.twitter @HealthNewsRevu
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