I’d like to apply a little “chin music” to the spreading of this story. “Chin music” – if you don’t know – is an oldtime baseball saying for throwing a “high, hard one” at a batter to “dust him off the plate” and deliver a warning for “crowding the plate.” I’m feeling a little crowded by the number of stories about “chinplants” staring at me wherever I turn today.
Plastic surgeons release new stats on the fastest-growing cosmetic surgeries, and journalists are all over it – yet with nary a comment on the practice.*
and
* I wrote “nary a comment on the practice” but – of all sources – surprisingly, there was this:
Dr. Mehmet Oz told TODAY’s Matt Lauer that chin implant surgery is not without risk; there’s a 5-7 percent chance of infection, Oz said. He said people considering chinplants should make sure the doctor is board certified, experienced at the procedure and has hospital privileges (even though the procedure is usually done in an office). Also, ask for references and check them out.
Finally, Oz cautioned, people need to realize that the plastic surgery procedure du jour will not guarantee happiness. “Ask the soul-searching question: am I happy, or am I doing this to make me happy? Because the latter is not a good way to go.”
Opinions on other issues in news, journals, PR, advertising, marketing
Monday at #ADA2021, an infectious disease epidemiologist, a journalist, and a researcher shared perspectives on communication of risk in the era of COVID-19: http://ow.ly/ROfR30rMeE7 @AstleyCM @garyschwitzer @berthahidalgo @ADA_DiabetesPro
Shoutouts to @susan_bewley @drkevinknopf @MichaelBaum11 in this call for more than fawning coverage from press releases for these kinds of stories.
Also, linked history inside goes back 5 years just on Grail apparently trying to become Holy Grail. https://twitter.com/garyschwitzer/status/1408849696416841731
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