The Canadian Broadcasting Corporation’s (CBC) program, The Current, reported: “Drug to treat Female Orgasmic Disorder under speculation.”
The brief program description:
“Trials of a new drug to help treat a condition known as female orgasmic disorder are underway in Canada. But critics say there’s no such thing, and this is really about drug manufacturing and marketing.”
The healthy skeptic on the program (about 12 minutes deep in the audio below) was Dr. Barbara Mintzes, Assistant Professor in the Department of Anesthesiology, Pharmacology & Therapeutics at the University of British Columbia. The main focus of her research is on the effects of drug promotion, including direct-to-consumer advertising, on prescribing and medicine use. She also works with UBC’s Therapeutics Initiative to carry out systematic reviews on the beneficial and harmful effects of new drugs. She’s also co-author of the book, “Sex, Lies and Pharmaceuticals: How Drug Companies Plan to Profit from Female Sexual Dysfunction.”
PLAY THE PROGRAM HERE
The program is a classic discussion of concerns about disease-mongering. Kudos to CBC and The Current for educating listeners. It’s a 24-minute program well worth your time.
Opinions on other issues in news, journals, PR, advertising, marketing
Monday at #ADA2021, an infectious disease epidemiologist, a journalist, and a researcher shared perspectives on communication of risk in the era of COVID-19: http://ow.ly/ROfR30rMeE7 @AstleyCM @garyschwitzer @berthahidalgo @ADA_DiabetesPro
Shoutouts to @susan_bewley @drkevinknopf @MichaelBaum11 in this call for more than fawning coverage from press releases for these kinds of stories.
Also, linked history inside goes back 5 years just on Grail apparently trying to become Holy Grail. https://twitter.com/garyschwitzer/status/1408849696416841731
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