“Health Care Reform Gangnam Style,” is the headline of a clever column by Lisa Suennen on The Health Care Blog.
Her premise: if a company can get a $15m venture fund investment to interpret rap lyrics, why isn’t anyone hitting on what she calls the “number one market opportunity: explaining healthcare speak to the masses.”
“Have you ever seen an Explanation of Benefits from your insurance company?” she asks. She also cites as examples a document for public comment issued by the Centers for Medicare and Medicaid, and the AMA website’s FAQ about HIPAA.
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There's pervasive media bias toward hyping treatment benefits while neglecting negative results & harms.
Big part of this is reliance on experts with financial &/or intellectual conflicts of interest.
Att'n journalists: Use this list 100 independent experts to correct imbalance https://t.co/Twzc1Sp8Vw
Even when stories get the facts right, they often fail to provide crucial context and caveats that would help audiences make sense of the news — or lack thereof, says @garyschwitzer of @HealthNewsRevu https://t.co/b7YO2fYt0a
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