CNN took advantage of President Obama being in Jordan last week to milk a story about the wonders of camel milk for all they could get out of it.
The CNN reporter said:
“It’s something we’ve been passionate about on this program for a long, long time. …
Some people say camel’s milk is like a miracle drug. They say it could help cure autism, diabetes, cancer and even AIDS.”
Really? Cure? It’s difficult to hype something any more than that without providing a single shred of evidence.
If CNN is going to remain “passionate about” reporting on camel’s milk, we suggest spending less time showing the reporter milking a camel, less time on the scenes of the President around camels, less time providing a free commercial for producers of camel’s milk and related products …and spending more time providing any real data/evidence for the wild cure claims.
This is an example of how/why even big time TV news loses credibility with whatever audience is still watching.
Opinions on other issues in news, journals, PR, advertising, marketing
Come on, NY Times; you must do better than this. Important research doesn’t need hype and the “breaking news” BS doesn’t help readers or patients. https://www.healthnewsreview.org/2022/03/nyt-proclaims-breaking-news/
Our editorial team was blessed to have Sharon as a contributor during our best years. As this obit states, she was “kind, patient, wise, thoughtful and generous.” Thank you, Sharon; now rest in peace. https://journalism.wisc.edu/news/in-memoriam-sharon-dunwoody-1947-2022/
We’ve written about the hype of liquid biopsies for years (see link in comment below). And now this…. https://www.statnews.com/2022/01/12/medicare-shouldnt-cover-liquid-biopsies-early-cancer-detection/
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