Paul Levy, former medical center CEO, blogs, “Dear health care reporters: Look this way.”
He points to Bloomberg’s continued coverage of questions about robotic surgery systems, including this week’s news about “an urgent recall” because of systems stalling during operations.
And his note to reporters:
“…the recall affects 1,386 of the systems worldwide. You’d think that some health care reporter in one of those thousand-plus jurisdictions would write a story in his local newspaper about this issue–especially since hospitals have garnered gobs of publicity (and market share) in their localities when they installed the devices. For a start, how about questioning health systems that are offering the robot for OB/GYN surgery, notwithstanding advice from the ACOG president to the contrary. (Reportorial hint: Do a Google search on “robotic surgery for OB/GYN” and see who shows up in your city or town.)”
We’ve written about Bloomberg’s bulldog reporting on robotic surgery in the past.
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Opinions on other issues in news, journals, PR, advertising, marketing
We’ve written about the hype of liquid biopsies for years (see link in comment below). And now this…. https://www.statnews.com/2022/01/12/medicare-shouldnt-cover-liquid-biopsies-early-cancer-detection/
Case counts still matter. “(There) are stories that may not be told adequately if only hospitalizations and deaths are emphasized.” @garyschwitzer interviewed by @dbauder of @AP. https://apnews.com/article/omicron-changing-news-outlets-covid-data-da9272f7c4c8a109c3bfb56bed9e9c76
My friend Gary @garyschwitzer wrote to his city council representative in a Minnesota town about a Viva Las Vegas event scheduled for January.
The response he got seems to perfectly capture where we are now.
https://www.healthnewsreview.org/2021/12/2021-ends-with-covid-craziness-in-sports-and-politics/
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