2/20/2007

PBS ombudsman thinks Glaxo sponsorship isn't worth it

Broadcasting & Cable magazine reports: “The sponsorship of a PBS program on obesity by diet drug maker GlaxoSmithKline has one veteran noncom TV watcher a bit exercised, but PBS says it is by the book. Jeff Chester, executive director of the Center for Digital Democracy, and a frequent critic of what he sees as the […]

2/17/2007

More NBC News cheerleading rather than reporting health news

Last week it was NBC’s hype of a drug for restless leg syndrome. This week it was NBC using some of its airtime to promote a new “laser hair comb” for baldness. You figure a network newscast has about 22 minutes for real news. It chose to give a chunk of that time to this. […]

2/11/2007

Long-distance autopsy of Anna Nicole

Much of the coverage of the death of Anna Nicole Smith represented another low point in journalism. CNN, which has billed itself as “the world’s most important network,â€? asked its senior medical correspondent, Dr. Sanjay Gupta, to comment on the death. Wolf Blitzer introduced Gupta, saying, “Talk a little bit about what we know. A […]

2/8/2007

TV sweeps period produces health news panic

A San Antonio Express-News columnist reminds us that we’re in the middle of the February TV ratings or sweeps period. And she laments the hype, including that of health news. Excerpt: “Oh no, I woke with a headache. Boy, do I feel tired! Does that mean I’m at risk for a stroke? I moved around […]

2/6/2007

Canadian paper bites on pharma-funded advocacy

A Vancouver Sun story is a good example of an imbalanced story that fails to address health policy issues with context and completeness. The story reports on an advocacy group report and, in so doing, takes a flawed advocacy stance itself. The story begins: “Cancer patients are increasingly having to pay for important new drugs […]

10 2/5/2007

Restless viewers over NBC restless leg "story"

NBC News anchor Brian Williams delivered an awkward and unusual story lead-in last Wednesday, one which has touched off a firestorm of criticism of him even on his own blog. Williams said, on the air: “If you watch this newscast with any frequency, then you’ve seen it – this ad playing behind me here on […]

2/4/2007

CNN's "House Call" Makes Some Bad Calls

You get a half hour on an international news network to report on health news and you use it to: 1. Tell people if you want to avoid the flu, “try to avoid getting too close to sick people.” 2. Feature a doctor who lost 70 pounds by using lots of hot sauce, even though […]

1/28/2007

Too Brief To Matter

It doesn’t take one thousand words to write an excellent story.  We’ve given our top five-star scores to some stories that used only 500 or so words.  One recent example:  “Less acid, brittler hips? Some heartburn drugs may be behind an increase in fractures,” 566-word story by Los Angeles Times.  But stories in the 100-300 […]

1/17/2007

Sign of the times at the Star Tribune?

I have not written about the surprise December 26 sale of the Minneapolis Star Tribune to Avista Capital Partners. Clearly it was another sign of tough economic times in the newspaper industry. Today’s health section of the paper may be another sign of a paper limping through its routine. It’s a weekly health section and […]

12/22/2006

Lump of coal for heart stocking story

Two years ago, I wrote about how the Minneapolis Star Tribune had acted like a cheerleader on behalf of a local company whose product was a mesh-like sock to go around the heart in hopes of combating heart failure. Over two straight days, the paper reported on the company’s trial results with the sock. The […]

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