My hero @garyschwitzer at Too Much Medicine Conference. His @HealthNewsRevu exposes how crap media hype fails to report: 1)Costs 2)Harms 3)Scope of benefits 4)Quality of evidence 5)Alternate options Media PR has contributed to overtreatment. Only media truth can cure it. #TMM
.@garyschwitzer and @AKECassels set @TooMuchMed off to a fantastic start with a co-led workshop on disease mongering and appraising the quality of reporting in health news and press releases - delivered to a full house of Finnish journalists!