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Latest anti-aging craze ‘Dracula Therapy’ involves injecting your face with your own blood


1 Star

Latest anti-aging craze ‘Dracula Therapy’ involves injecting your face with your own blood

Our Review Summary

Another in a series of stories that the NY Daily News simply picks up from an overseas paper and treats as its own – even putting its own reporter’s byline on the story!

And another "fountain of youth" anti-aging story. 

The only one of our criteria that the story addressed was cost – which is high.  

Sensational, non-evidence-based – not much else to say about this one. 


Does the story adequately discuss the costs of the intervention?


We’re told that "each visit runs a little over $800, and Dr. Sister recommends follow-up visits every four to six months."

Does the story adequately quantify the benefits of the treatment/test/product/procedure?

Not Satisfactory

None provided. Just the lone doctor’s claims that it "stimulates DNA repair, heals scars and revitalizes wizened skin."

Does the story adequately explain/quantify the harms of the intervention?

Not Satisfactory

No discussion of potential harms.

Does the story seem to grasp the quality of the evidence?

Not Satisfactory

If you even cared about this idea, the story didn’t provide you with one bit of evidence on how well it works.

And not one bit of evidence that the doctor’s concoction of blood, vitaminins and amino acids really is an "enriched serum" as the story states. 


Does the story commit disease-mongering?

Not Satisfactory

Not even one comment about how "dull and wrinkled skin" is not a disease that must be treated.

Does the story use independent sources and identify conflicts of interest?

Not Satisfactory

No independent sources; no evidence of any independent reporting. 

Does the story compare the new approach with existing alternatives?

Not Satisfactory

The story simply states that the blood and "enriched serum" approach works "without turning to synthetic fillers or invasive laser treatments or peels."  But no evidence of any comparison was given.

Does the story establish the availability of the treatment/test/product/procedure?

Not Satisfactory

We learn about one French doctor using this approach in London.  We are given no sense of whether anyone else is doing this or where.

Does the story establish the true novelty of the approach?

Not Satisfactory

Readers aren’t given any sense of the novelty of this approach, nor how it compares with other wrinkle treatments.

Does the story appear to rely solely or largely on a news release?

Not Applicable

We don’t know if the story relied on a news release, but we do know the story was lifted from the UK Daily Mail.  There is no evidence of any independent reporting.

Total Score: 1 of 9 Satisfactory


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