The story’s headline states: “Virtual reality to help detect early risk of Alzheimer’s.” That is misleading. The researchers haven’t even recruited study participants yet, much less conducted the study or analyzed the results.
This leaves both investors and lay audiences without enough information to evaluate how useful the new product will be, should it pass muster with the FDA.
Breakthrough? Based on the story of one patient? We’re told the procedure hasn’t been done often. But how often, and what happened to the other women?
The story mostly just rehashes a drug company news release.
Did the study findings really earn a label of “game-changing?”
This story could have provided a bit more on costs, alternatives, and how this study was performed.
It’s too bad those comments don’t appear until the end.
This story relies on a news release, and it’s full of holes. Cost, harms, evidence, who might benefit — all go unaddressed.
The story played up wishful conjecture about slashing dementia cases in half.
One girl’s story illustrates harms as well as benefits.
Systematic, Criteria-Driven
The tsunami of news and information around potential COVID-19 vaccines is relentless. When communicating about this topic, choose your words carefully and focus on the data, says @garyschwitzer.
#scicomm #journalism #media
https://review.content-science.com/covering-covid-19-vaccine-news-part-two-from-the-publisher-of-health-news-review/
I find the work of @HealthNewsRevu amazing for Health journalists and people dealing with Health information, please look at their toolkits if you don't know them
https://www.healthnewsreview.org/toolkit/
A week like this should teach you how/what to ignore: #COVID19 news & PR about studies in monkeys & mice...about studies of dishonesty & BMI…and about rating attractiveness of women with endometriosis!!! https://www.healthnewsreview.org/2020/08/crazy-week-of-pr-news-on-studies-should-teach-us-how-what-to-ignore/
Tips & Resources for Analyzing Health Care Claims
