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Tag: hospital marketing

1 10/17/2018

Problematic PR releases: As evidence lags on proton therapy, hospitals lure patients with anecdotes and high-tech appeals

4/10/2018

Gee-whiz news coverage doesn’t ask whether mobile stroke units will help patients

1 4/5/2018

Ethicists find fault with cancer centers marketing their clinical trials as a patient benefit

1 1/29/2018

In the real world, harms of lung cancer screening prove greater than expected

10 6/18/2015

Questions about Mayo Clinic deal with Minneapolis TV station

3 5/27/2015

Patient anecdotes in NY-Presbyterian hospital ads mask mediocre quality ratings

1/21/2015

Cleveland Clinic Tweets Misleading Claim That Lives On and On

2 7/1/2014

Watch World Cup, get free skin CA screening – more hospital marketing

12/4/2013

Guys Night Out: big-screen football, free sandwiches and prostate screenings

10/4/2013

Take the visual quiz: Is it a hotel or a hospital?