NOTE TO READERS: When this project lost substantial funding at the end of 2018, I lost the ability to continue publishing criteria-driven news story reviews and PR news release reviews - once the bread-and-butter of the site going back to 2006. The 3,200 archived reviews, while still educational, are getting old and difficult for me to technically maintain on the back end of the website. So I am announcing that I plan to remove these reviews from the site by April 1, 2021. The blog and the toolkit - two of the most popular features on the site - will remain. If you wish to peruse the reviews before they disappear, please do so by the end of March 2021. After that date you may still be able to access them via the Internet Archive Wayback Machine -

Just for journalists: Tips and case studies for writing about health care

writing about health careWriting about health care is complex and nuanced. On this page for journalists, we offer 1) primers for writing about complex medical topics, 2) advice for common pitfalls healthcare journalists face, and 3) in-depth case studies on how we cracked open several important medical stories in recent years.

Another page–tips for analyzing studies & health care claims–also has primers to help journalists and the general public learn how to scrutinize what they hear or read about health care interventions.

Also: “Covering Medical Research: A Guide for Reporting on Studies,” written by publisher Gary Schwitzer and published by the Association of Health Care Journalists, aims to help journalists analyze and write about health and medical research studies. The guide is available to AHCJ members for free online. Non-members may purchase a print copy by contacting AHCJ –


1. Primers for writing about health care and complex medical topics


IV drip hanging on a pole in hospitalCANCER IMMUNOTHERAPY DRUGS:
6 tips for writing accurately about cancer immunotherapy drugs

How to report accurately about the harms, side effects and risks of immunotherapy

Can immunotherapy actually trigger cancer? A look at emerging research


stem cell Writing about healthcare

9 tips to combat stem cell hype in your stories




Brain injury and concussions
Communicating effectively about concussion research: 6 tips for writers



Custom prescription drugs being created in pharmacy compounding
Tips for evaluating claims about genetics and biotech and our biohype bibliography



How to write about addiction: Four tips to avoid promoting stigma and bias

A single paragraph published nearly 40 years ago contributed to the opioid epidemic. What can we learn from this?


‘Brain dead’ can’t be ‘kept alive on life support:’ This and other important things to know about brain death 


Journalists need to prune the overgrowth in the jungle of supplement news

Why journalists should take greater care when reporting on alternative treatments


Journalists and consumers need to immunize themselves against hype about unproven vaccines

In news race to report CDC’s numbers on HPV infections, some important context was missing


2. Advice on common pitfalls healthcare journalists face













3. Case studies: How we did it

Where’s the data?

concussion in footballExposing bad university/industry science: In early 2016, we reviewed a news release from the University of Maryland that touted the results of a study showing that a brand of chocolate milk helped football players with concussions. But the release had no link to the study–so we persisted and ask the university for the study via direct contact, and a blog post. They stonewalled, so we wrote about that, too. We soon learned the university was launching an internal inquiry, but then more silence followed, so we explained how this tactic wasn’t good PR. Pursuing a different tack, we asked the school district involved with the study if students gave consent for the mysterious study, and got murky answers. Not long after, the university released its internal review findings, validating many of the concerns that we voiced in our review of the UMD news release and blog coverage about this study. This led to major changes to the university’s research agreements with private entities, and, proudly, the university’s internal investigators credited journalists with spotting that something was amiss.

blood pressure checkExposing hype in news releases: In 2015, the National Institutes of Health issued a news release with a big announcement about  “landmark” results for what’s known as the SPRINT (Systolic Blood Pressure Intervention Trial) study. But as we pointed out in our review: The release contained nary a single statistic from the study or a number related to what the researchers found. We also did a deeper analysis of why this missing data is so important. When the study findings were finally publishable and reviewable by doctors and journalists, we sought to find out: Did the published SPRINT study results live up to premature NIH news release hype? And as the news media covered the findings, we looked at those headlines, too, and what was lacking. Nearly a year later, we followed up with the news that key details about the study were still dribbling out that impact how cardiologists view the findings–and exemplify why we all need to slow down when reporting on exciting but hardly verified study findings.



Grappling with a medical topic or writing pitfall you’d like us to tackle? Contact us.